Wednesday, August 05, 2020

FAQs about Becoming an Official Partner of Specialty Toys Network


  1. What do you do with my product information after I give it to you?
  2. How do Specialty Toys Network retail members use my product information?
  3. Who are the Specialty Toys Network retail members?
  4. Can I control who sees my product data?
  5. What product data do you need?
  6. Can I give you more information about our products?
  7. What happens when product prices, images or information changes? Will you automatically update our information?
  8. How long does it take for our product data to become active in the Specialty Toys Network Product Import Tool?
  9. I'm a big brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?
  10. I'm a small brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?
  11. I'm a medium-sized brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?
  12. Does Specialty Toys Network sell toys? Can retail members buy our products at wholesale through Specialty Toys Network?
  13. Does Specialty Toys Network promote my products to its retail members?
  14. What's the catch?

 

 

 

1. What do you do with my product information after I give it to you?

By joining the Official Partner program of Specialty Toys Network, you provide your product information for inclusion in our master database. This database is accessible ONLY to retail members of Specialty Toys Network via our exclusive Product Import Tool. It is not visible to the general public or shared with anyone outside of our retailer membership.

Back to Top

 

2. How do Specialty Toys Network retail members use my product information?

After your product information has become part of our master database, our retail members can view it in the Product Import Tool that's in their webstore administrative interface. If they're one of your current customers, they can add your products instantly to their online store. If they're not yet one of your customers, they can view your sales contact information and inquire about opening an account with you.

Back to Top

 

3. Who are the Specialty Toys Network retail members?

Our retail members include 120+ of your customers and prospective customers: specialty toy store owners throughout the United States. Most of them have brick-and-mortar stores and also market their stores online. They are legitimate, validated retailers who can be selling your products in seconds if you're one of our Official Partners.

Back to Top

 

4. Can I control who sees my product data?

Yes! We allow you to block access from any STN Retailer who is not one of your approved vendors. View instructions

Back to Top

 

5. What product data do you need?

Here's a list of information that we must have to include your brand in the Specialty Toys Network Product Import Tool:

Item Number
Product Name
Product Description
Product Image or Images
MSRP and/or Cost

Back to Top

 

6. Can I give you more information about our products?

Yes! In fact, we recommend you include the following information to improve the performance of your products online:

Age range
Choking hazard warnings
Category
UPC
ISBN
Short description (250 characters or less)
Length, width, height (inches)
Weight (pounds)
Video demonstration
Awards
Country of origin

Other items we like to receive are company and/or brand logos, your sales contact information, and a description of your company or brand for consumers.

Back to Top

 

7. What happens when product prices, images or information changes? Will you automatically update our information?

No. We're nearly super-human, but we still can't read minds. You’ll need to provide us with your new information. Once you do, we'll upload the new feed into our Specialty Toys Network database and alert our retail members about your updated product information.

Back to Top

 

8. How long does it take for our product data to become active in the Specialty Toys Network Product Import Tool?

After we receive your product data, it generally takes only 5 business days for us to process it and make it available to our retail members.

Back to Top

 

9. I'm a big brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?

Reduce the amount of time your sales team has to spend handling the same requests for product information over and over. By providing us with your data, we efficiently reach hundreds of toy store owners, freeing your sales team to spend more time on sales. Plus, we help you preserve your brand reputation online by helping ensure that even the smallest toy stores present your products well, with high-quality images and product descriptions.

Back to Top

 

10. I'm a small brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?

You get the best possible positioning for the least possible investment! You can ensure that your products show up online with high-quality images and descriptions. Plus, you also benefit from this efficient, convenient way to push product data out to 100s of retailers—including many who may not yet be familiar with your brand.

Back to Top

 

11. I'm a medium-sized brand in toy manufacturing. Why should I care about being a Specialty Toys Network Official Partner?

Being an official partner of Specialty Toys Network is a one-size-fits-all opportunity! You can enjoy the fast, efficient, convenient way to ensure accuracy when prices change, product packaging changes, or certifications or other information changes. Plus, you'll have regular, online "shelf space" in front of our fast-growing, extensive network of specialty toy store owners.

Back to Top

 

12. Does Specialty Toys Network sell toys? Can retail members buy our products at wholesale through Specialty Toys Network?

No. Our Official Partner program is not an affiliate, sales or commission service. Our retail members place orders for your products through their normal channels (i.e., your sales department, a showroom or sales rep).

If you're looking for a website design firm that can build you a wholesale/retail website, however, please contact us! We can help you offer a wholesale storefront to enable retailers to place orders with you through your website.

Back to Top

 

13. Does Specialty Toys Network promote my products to its retail members?

We send out regular newsletters to our retail members announcing our new and renewed Official Partners. These announcements are dedicated – only one brand is featured at a time. The email includes your sales department contact information, logo and brand information. Coming soon, we'll offer Official Partners additional exciting promotional opportunities with our entire network of retail members.

Back to Top

 

14. What's the catch?

There is no catch! Participation is free for manufacturers, and the process is easy.

Back to Top

 

Join Now

Meet a few of the Specialty Toys Network Partners

image image image image image image image image
Kenson Kids Kenson Parenting Solutions is dedicated to providing parents and caregivers innovative and practical solutions to assist in the development, protection and wellbeing of their children. All of their kid's reward charts and other products have been tested and proven to be beneficial to parents and most importantly your children.   STN MEMBER DISCOUNT: Click here for more details  
Calliope Games Calliope Games is a family-run company that was founded in September of 2009 by Jordan and Dawne Weisman, and Ray Wehrs. Collectively, we have been engaged in the gaming industry for over 70 years! Our efforts are supported by our longtime family friend Jay Barnett and our new friend Kristine Steinke.
Calliope Games publishes quality tabletop games that are fun, affordable, and meet the time demands of our busy 21st Century lifestyles. But that’s only part of the story… Calliope Games is really about facilitating experiences that people will remember for a lifetime; it’s the relationships we build, the camaraderie, it’s our imagination and the laughter we share that’s truly important. Providing you with a means to achieve these experiences is what Calliope Games strives to do.
Thank you for taking the time to learn about Calliope Games and the products we offer.  It’s our hope that our games will facilitate fun interactions between you, your family, and your friends. Please take the time out of your busy life and surround yourself with the people you care about, then play a Calliope game and create a few memories of your own.http://calliopegames.com/ P.O. Box 7448
Bellevue, WA 98074
425-894-7051
Finger Puppets

Finger Puppets Inc
Maker of ThumbThings handmade finger puppets

A Toy Unlike Any Other...

All of our finger puppets are handmade by a number of artist collectives from the rural areas of the Peruvian high-plains. We source ethically, practice fair trade principles and strive to help these artisans extend their products reach. As descendants of the Incas, these artisans, mostly women, have been working with textiles for generations. Knitting is a proud tradition for the Quechua people who still use traditional methods today. Most work from home using their passion and skills to create these colourful finger puppets which help supplement their family's income.
Hedstrom Specialty Founded in 1913 as Eagle Rubber in Ashland, Ohio, Hedstrom has blossomed into a company with a wide variety of products. Hedstrom Entertainment has 100 years of experience in the manufacture, sales and distribution of toys. Already conquering the play ball market with a majority share at retail, Hedstrom continues to grow its product offerings. In addition to expanding its product lines, Hedstrom is moving into new markets. With a core focus on children of ages 2-8, they also create exciting products targeted to tweens and babies. Hedstrom’s mission is to get kids off the couch and start having Unplugged Fun!!!
Enlivenze Enlivenze's philosophy and product concepts come from over 20 years involvement in the creative process. Bridging many years of experience and success in product and marketing innovation, art, engineering, and business, not to mention an affinity for the fun and quirky, Enlivenze looks to bring a little "Smart. Active. Play" to every day; products that invite intuitive active play, and inspire and challenge our smarts.
Maker of the award winning FlipStir Puzzles
The FlipStir is a new twist in 3D puzzle gaming; this patented design captivates young and young-at-heart! Simply pull the wand back, shake the puzzle to scramble the pieces; then just use the wand, gravity and your own ingenuity to solve the puzzle and reveal the artwork.
Shake. Stir. Solve. It's that simple! For ages 7 and up.
Thames & Kosmos Thames & Kosmos (T&K) was founded in 2001 with the mission of improving informal science education by publishing high-quality science and technology related educational products for children of all ages. T&K places an emphasis on teaching concepts and skills through hands-on modeling of real-world devices and processes, and by offering comprehensive, meaningful reading materials for a rich learning experience. T&K is headquartered in Providence, RI.
Babalu Inc Remember when a toy could captivate a child's attention and stimulate their imagination without the aid of a computer chip? We at Babalu, Inc. feel that child's play is important business. Too important, in fact, to leave it up toys that quite frankly do so much while ironically doing so little.
Twisterz Toys Brian Rovner
221 King Street #343
San Francisco CA  94107
P (415) 295-4648
www.twisterztoys.com Creativity. imagination. Learning. Without batteries and electronics.
Twisterz Toys manufactures patented educational toys. Our hand-held products inspire early developmental skills ranging from creativity and imagination to logic and spelling, all while developing hand—eye coordination.
All Twisterz products meet or exceed US safety testing standards] including ASTM F963. They are produced using non—toxic materials.

Login Form